Ardell – The Fabulous Fake Eyelashes
Husband and wife team Arnold and Sydell Miller, founded Ardel in 1971. This couple’s dream was to provide women with the types of thick, full, beautiful eyelashes only seen on Hollywood movie stars. Their business took off and in 1980 American International Industries purchased Ardell and today the company has the world’s largest range of faux lashes.
And Ardell means business. The company offers more than 100 types of eyelashes in multiple styles and colors. The Natural line gives you full lashes that are lightweight and subtle. The Glamour line is for the woman who wants more a dramatic look. Still lightweight, these lashes are darker and fuller than their Natural counterparts. The Naturals are great for work and everyday, and the Glamour line would be stunning on date night. But if you’re looking to add an extra pop to your eyes when you head out on the town, the Rhinestone line, lashes embellished with crystals and glitter, will make your eyes the center of attention.
With all these choices, though, finding the right false lash can seem a daunting task. But Ardell makes it easy! On their website, they have a virtual “Find Your Perfect Lash” tool. All you do is choose your eye shape and color and it will give you a virtual sample of your eye. From there, you can see what the different lash styles would look like on your eyes and how they compare to your own lashes.
Ardell lashes stick to your skin with the help of an adhesive and are removed by gently peeling the lashes off. The lashes are reusable, can last for weeks, and you can clean them after each use with a gentle makeup remover. The majority of Ardell lashes are made with 100 percent sterilized human hair, but the rhinestone versions are generally made from a synthetic fiber.
Ardell lashes have been praised by makeup professionals and fashion magazines alike. From fashion magazines to the makeup artist for “Dancing With The Stars” have vouched for Ardell lashes’ beauty and durability, and it’s easy to see why. With so many lash options and for a company with such a storied history in the makeup world, Ardell has proven itself to be one of the go-to brands for women wanting that perfect doe-eyed look.
For more information or to purchase Ardell products, visit http://www.ardelllashes.com/.
By Clarissa Burt with Ellen Kuni
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